The net European cross-border market reached a turnover of 237 billion euros in 2023. This is a rise of 32 p.c in comparison with the yr earlier than. European on-line shops generated 107 billion euros in cross-border turnover.
In 2022, European cross-border ecommerce was price 179 billion euros. In that yr, on-line shops in Europe generated a cross-border turnover of 105.5 billion euros. This was a record-high quantity of turnover. Final yr, they achieved a rise of 1.4 p.c and generated 107 billion euros in turnover throughout borders.
European B2C ecommerce price 741 billion euros
These knowledge come from the 6th version of the ‘TOP 500 B2C Cross-Border Retail Europe’ from Cross-Border Commerce Europe. That is an annual rating of the largest 500 European cross-border on-line shops. The report doesn’t embody journey.
32% of all European on-line gross sales got here from cross-border gross sales.
Based on the report, the whole on-line B2C turnover for items in Europe reached a turnover of 741 billion euros. This is a rise of 13 p.c in comparison with 2022. Of that whole, 32 p.c was generated with cross-border gross sales.
Cross-border turnover decreases within the UK
The report additionally highlights the largest European ecommerce markets. German on-line shops generated 43 billion euros in cross-border turnover. This was a rise of 28 p.c. Cross-border gross sales in the UK fell with a traditionally low 1.8 p.c. On-line shops in that nation generated 27.5 billion euros in cross-border turnover. In 2022, they generated 28 billion euros.
German on-line shops generated 43 billion euros in cross-border turnover.
Different European markets elevated considerably of their cross-border turnover. French on-line shops generated 32 billion euros throughout borders (a rise of 30 p.c). Spanish on-line shops reached 18 billion euros (enhance of fifty p.c) and Dutch on-line shops generated 7 billion euros (a rise of 45 p.c).
GMV of prime 500 on-line shops decreased 18%
The largest 500 on-line cross-border sellers in Europe decreased in turnover, because of the unstable financial surroundings and competitors from the US and Chinese language manufacturers. The GMV of the highest 500 decreased 18 p.c, to 50 billion euros in 2023.
Ikea generated 5.2 billion euros in cross-border gross sales.
Based on the report, Ikea is the highest 1 European cross-border vendor. It achieved 5.2 billion euros in cross-border turnover. Collectively, the highest 10 symbolize 19 p.c of the highest 500’s whole gross sales.
