Local SEO

Google’s E-E-A-T & The Fantasy Of The Good Rating Sign

Few ideas have generated as a lot buzz and hypothesis in search engine optimization as E-E-A-T. Quick for Expertise, Experience, Authoritativeness, and Trustworthiness, this...

Our Rating Methods Aren’t Good

Google’s SearchLiaison responded to a plea on X (previously Twitter) about ridiculously poor search outcomes during which he acknowledged that Google’s critiques algorithm...

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