Following final weekend’s Apple Music Tremendous Bowl LVIII Halftime Present with USHER, Apple has shared a brand new in-depth behind-the-scenes take a look at the making of the present. The kicker? Your entire behind-the-scenes video was shot utilizing iPhone 15.
Apple says that this video was shot utilizing over 40 iPhone 15 Professional and iPhone 15 Professional Max gadgets. These gadgets have been positioned all through the present itself and rehearsals, together with being strapped to performers themselves.
The behind-the-scenes video was directed by Mike Carson, who mentioned:
“Selecting iPhone allowed me to have my dream quantity of protection, which was needed for a docu-style mission like this as a result of we needed to be in so many locations directly. And since it’s an all-in-one machine, and we didn’t use any exterior lenses, we have been capable of have a mess of angles and operators in areas that will have confirmed to be each tough and costly, given the sheer scale wanted for this movie. Whereas we had an extremely gifted crew, I really imagine it additionally freed us up to have the ability to simply shoot and concentrate on stunning compositions, digicam motion, and storytelling, and it made taking pictures much more enjoyable & thrilling.
With the ability to swap lenses immediately when the second known as for both extra info or a extra intimate close-up allowed our group to remain targeted on their frames versus having to overthink, particularly in high-pressure, “assume fast in your ft” eventualities. For instance, we embedded digicam operators into the sector forged/mosh pit of the stay efficiency, and our operators have been capable of actually have a digicam a couple of ft away from visitor expertise’s face, creating stunning large angle frames, and 10 seconds later when motion was occurring on the principle stage 50ft away, we’re capable of have a high-quality medium shot immediately.”
Carson additionally defined why the iPhone 15 Professional’s assist for LOG and Professional Res recording was such a key issue for this mission:
“This was a game-changer, particularly with so many uncontrollable lighting eventualities, given our docu-style strategy. We have been capable of retain a lot visible info and information with the quantity of dynamic vary we had, and Log was paramount in that. I used to be blown away within the colour session by the ultimate picture.”
Total, Carson concluded:
“Total, it was nice. As a director who additionally likes to be hands-on, I particularly had enjoyable with the ability to simply choose up a digicam and shoot with out having to overthink about gear, and I might concentrate on what was in my body and the general story and emotion I needed to evoke. The training curve was small.
As somebody who simply loves creating, no matter scale or medium, seeing the outcomes of what we shot has undoubtedly impressed me to choose up iPhone and simply shoot, so I’m excited to maintain exploring the chances and embedding iPhone into my course of.”
Xiaolong Liu, director of pictures for the behind-the-scenes video, added:
“iPhones are considerably extra transportable and discreet in comparison with conventional cameras, permitting for taking pictures in a greater diversity of areas and rigs with minimal setup. The flexibility to swap between lenses (Extensive, Extremely Extensive, Telephoto) shortly with out extra gear is an environment friendly benefit for schedule-intensive taking pictures conditions.
The unobtrusive nature of an iPhone may help seize extra pure and spontaneous photographs. The scale and suppleness of iPhone permits for capturing footage from distinctive angles and tight areas the place conventional cameras wouldn’t match. For instance the throne shot of Usher and the piano shot of Alicia Keys.”
You’ll find the complete 11-minute behind-the-scenes video under. How lengthy till we see an precise Tremendous Bowl Halftime Present shot on iPhone?
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