March 18, 2024
PRESS RELEASE
Apple Jing’an to welcome its first clients this Thursday, March 21, in Shanghai
The brand new Apple Retailer in Shanghai options Apple’s greatest lineup of merchandise ever, particular In the present day at Apple classes that remember native tradition, and a workforce of greater than 150 prepared to supply wonderful service to clients
SHANGHAI Apple at present previewed Apple Jing’an, positioned close to Jing’an Temple and Jing’an Park in Shanghai. The shop is encircled by an exterior plaza that provides the group a gathering place for particular occasions, in addition to offering a one-of-a-kind buying vacation spot the place clients can uncover and purchase Apple’s unparalleled lineup of services.
“We’re thrilled to open Apple Jing’an — a retailer that seamlessly blends the standard with the trendy and completely enhances this historic neighborhood in Shanghai,” mentioned Deirdre O’Brien, Apple’s senior vice chairman of Retail. “From our phenomenal iPhone lineup to the brand new 13- and 15- inch MacBook Air, Apple Jing’an brings all of our services along with an incredible workforce to create a really magical buying expertise for our clients.”
The Retailer and Crew
Situated subsequent to the landmark Jing’an Temple, Apple Jing’an is a must-see vacation spot in Shanghai. Approaching the shop by way of a grove of maple bushes that line the higher plaza, guests are handled to a surprising view of the temple. As clients descend down the steps, they go by terracing, double-curved partitions that stretch ahead in a circle to type amphitheater seating that may host In the present day at Apple classes specifically created for Apple Jing’an to rejoice the group and its creators. Upon coming into the expansive retailer from the decrease stage, clients are invited to discover the encompassing avenues and show tables with the newest iPhone 15 lineup, the brand new 13- and 15- inch MacBook Air with the highly effective M3 chip, and Apple’s first-ever carbon impartial merchandise in its newest Apple Watch lineup.
As soon as inside the shop, guests can journey between flooring utilizing the central function staircase or by way of the stainless-steel elevator. The Discussion board, that includes a big video wall within the heart, serves as an area for studying and inspiration by way of free In the present day at Apple classes. In the meantime, the Boardroom provides a personal setting the place the shop’s Enterprise Crew can provide recommendation and coaching to entrepreneurs, builders, and clients of companies giant and small.
From the design of the shop to the supplies used to carry it to life, each aspect of Apple Jing’an is constructed with objective. Reflecting Apple’s long-standing dedication to the atmosphere, the brand new retailer contains a Padang Gentle stone wall that’s sustainably and domestically sourced inside China, giving the shop a seamless visible and materials concord.
The 150-person-strong workforce is able to assist clients store for a brand new system, present customized setup and assist, study switching to iOS, or discover out about retail providers like Apple Commerce In or financing packages.
Ideally located simply steps away from public transport, the brand new retailer provides a devoted Apple Pickup station to make it simpler than ever for patrons in Shanghai to order on-line and accumulate their units in-store at a time that’s handy for them.
Particular Periods
Opening festivities embody a particular efficiency by the youngest members of the Shanghai Symphony Orchestra to share the way forward for classical music in-store for patrons. Apple Jing’an can even provide a particular six-week In the present day at Apple program that pays homage to the area people and its creatives with the collection Let Numerous Creativity Bloom in Jing’an, showcasing Shanghai’s subsequent era of creators and their multifaceted abilities by way of the groundbreaking capabilities of iPhone.
Following opening weekend, the shop will host its free, ongoing In the present day at Apple classes that assist customers get arrange, related, and take advantage of out of their units. The free Apple-led programming contains:
- Photograph Tour: Framing Structure
- Get Began: Mac
- Workshop: Pictures on iPhone
- Video Tour: Capturing Cinematic Pictures
Apple in China
For greater than 30 years, Apple has been innovating and delivering one of the best services for patrons in China, and helps greater than 5 million jobs by way of direct employment, its provide chain, and the iOS app financial system. Because the first Apple Retailer opened in China in 2008 with Apple Sanlitun, Apple Retail has always innovated to satisfy clients the place they’re, present one of the best buying expertise each in shops and on-line, and deepen connections with native communities.
In the present day, Apple has 57 shops in Larger China, with hundreds of workforce members delivering distinctive service and creating magical experiences for patrons. Final yr, Apple opened Apple MixC Shenzhen, the second retailer within the vibrant metropolis, in addition to Apple MixC Wenzhou, the primary retailer within the coastal metropolis. Apple Jing’an marks Apple’s eighth retailer in Shanghai. Along with buying straight with Apple Retail, clients in China have much more locations to find and purchase Apple merchandise, get professional assist, and extra on the Apple Retailer on-line.
The workforce at Apple Jing’an will welcome its first clients on Thursday, March 21, at 7 p.m.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. In the present day, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s 5 software program platforms — iOS, iPadOS, macOS, watchOS, and tvOS — present seamless experiences throughout all Apple units and empower folks with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, and iCloud. Apple’s greater than 100,000 staff are devoted to creating one of the best merchandise on earth, and to leaving the world higher than we discovered it.
Press Contacts
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Apple
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Apple
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